Entrepreneur Essentials: Sales Marketing
Article categories: Seminarier, föreläsningar och möten
Welcome to Startia’s morning event at Vaasa Startup Factory on Friday, 25 September!
Are you planning to start a business, or have you recently launched your company and need guidance on where to begin with your brand and marketing? Perhaps you have already experienced the challenge of making your business stand out in a crowded market and are looking for practical ways to increase your visibility and reach customers, despite limited time and resources.
Welcome to Startia’s morning event at Vaasa Startup Factory on Friday, 25 September!
During this event, our experts will share insights on how to strengthen your company’s visibility through digital marketing and branding, as well as how to use AI to reach and engage customers more effectively.
Coffee and morning snacks will be served. The event is free of charge.
Program
8.30-8.50
Coffee & Mingle
8.50-9.00
Welcome and intro about Vaasa Region Enterprise Agency Startia
Tuija Räihä-Pundars, Business Advisor
9.00-9.45
Digital Marketing & Branding – How to Get the Basics Right and Make Your Brand Stand Out
Mikko Niiniketo, Account Director, Morgan Digital
In the competitive digital environment, standing out requires a strong foundation and a clearly defined identity. This session focuses on the essential pillars of digital marketing and branding that every modern business needs to master. You will learn how to implement the core basics effectively, reach your target audience, and build a memorable brand.
9.45-10.30
Reaching Customers With AI – Without a Marketing Team
Jim Backull, entrepreneur, VILJA Media
How do you reach customers and start selling when you’re a small team with a small marketing budget? Jim Backull, who runs the web agency VILJA Media and his own brand Luna Flow, shares practical, hands-on ways to use AI to find your customers and actually reach them, with real examples from running his own businesses. Whether you’re thinking about starting a business or already have one, you’ll leave with tools you can start using right away. No AI experience needed.
10.30-11.00
Mingle and connect with the experts
Register by 20.9.2026 but note that places are limited so make sure to register as soon as possible to secure a spot.
This event is organized by Startia in cooperation with Vaasa Startup Factory and two of Startia’s expert partners: Morgan Digital and VILJA Media.
Please note that changes to the programme and timetable may occur.