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Ideas for entering new markets and finding new customers - a virtual event for Ostrobothnian entrepreneurs and craft organisations on 26.1.2021

Article categories: Seminarier, föreläsningar och möten

Ideas for entering new markets and finding new customers

We warmly welcome you to the virtual workshop on 26.01.2021 to learn about good European practices that allow craft businesses to enter new markets and find new customers, and to consider what they could introduce themselves and what they could learn from them. The event is aimed at all Ostrobothnia crafters and craft organisations. The event is free of charge and will be held in Finnish.

Program of the event:
13:00 – 13:10: Opening and presentation of the event.
13:10 – 14:10: Presentation of good practices and reflection on what could be transferred to Ostrobothnia and our own activities.
14:10 – 14:40: Discussion of good practices that have been identified as transferable, why they are good and how they could be transferred to Ostrobothnia.
14:40 – 14:50: Where to find more European practices
14:50 – 15:00: Summary of the event and presentation of the next development theme.

The event will be held virtually using Zoom. Registrations by January 22, 2021 at: https://forms.gle/fusZYm5eKpx3Tiw46

If you wish, you can prepare for the event by getting acquainted with European good practices in advance through the recordings of the event held on 16-17 December 2020. The recordings are in English.
16.12.2020: https://www.youtube.com/watch?v=TJE4RoUyh_Q
17.12.2020: https://www.youtube.com/watch?v=swbW7aB-BCE


Further information: tanja.oraviita@vamk.fi

About the project:
The aim of the CRAFTS CODE project is to map good regional handicraft practices and to present good European handicraft practices for the benefit of Finnish actors in the crafts sector. CRAFTS CODE based on efforts made by the partners for the implementation of policies and projects aims to enhance the competitiveness and the skilling up potentials of SMEs belonging to the crafts sector, in order to innovate it and mitigate the risk of disappearance of many traditional crafts and manufacturing. More about the project at https://www.interregeurope.eu/craftscode.

The national organizers of the event are the Finnish partners of the CRAFTS CODE project, the Regional Council of Ostrobothnia and the Design Centre Muova (VAMK).